It turns out they didn’t. Across multiple disciplines, almost every designer we asked was thrilled to tell us about their notebook of choice and give us a look at how they use it. Our operating assumption going in was that most designers would probably be pretty picky about their notebooks, but this turned out not to be true: While Muji and Moleskine notebooks were the common favorites, some even preferred loose paper.
But what makes the notebooks of designers special isn’t so much what notebook they use, as how they use them. Below, enjoy a peek inside the working notebooks of some of the most prolific designers today—as well as their thoughts on what makes a great one.
GADI AMIT: PRESIDENT AND PRINCIPAL DESIGNER, NEW DEAL DESIGN
“[My favorite notebook] is plain, simple tracing paper, (Bienfang’s Parchment 100), and a medium-width felt-tip pen, such as Flair’s PaperMate. Yet I am not picky. Anything goes, ballpoint, pencil, and more.
“It’s just a quick (and dirty!) way of getting to the core of ideas quickly and moving forward.”