Vision: Growing wealth, building Swaziland

As a proudly Swazi company that innovates for the nation it serves, The Swaziland Building Society has a host of products and services suited to the needs of its diverse audience. To visually capture the essence of “growing wealth, building Swaziland”, we took a photograph of everyday life in the nation’s capital, Mbabane, and assigned the basic groupings of products and services to the relevant subjects in the picture. The photographic treatment makes the people using SBS services stand out and by so doing distinguishes them from those that do not, making them appear to lead lives that are full in colour, richness and promise.

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